Bayong Finds Niches

PRESS RELEASE
15 September 2012

Bayong finds niches – a special setting at the Market Week

DTI Bicol –  The next time you see somebody use a bayong, take a closer look. He/she must be IN!

Soon, at the Market Week Philippines a  Bayong  special setting will feature the Best of Bayong from all over the country, which means all the regions that are into Bayong Development will showcase three (3) of their best bayong.  Region 5, being the bayong champion will feature the three (3) best bayong products each per province.

The regions under the program are the Ilocos Region, Cagayan Valley, CALABARZON, MIMAROPA, Bicol Region, Eastern Visayas, Northern Mindanao, Southern Mindanao, and SOCCSKSARGEN.

The Bayong special setting would show that bayong has evolved from traditional to high end uses.  It has evolved into various kinds and designs.  From bayong pamalengke, pang opisina, pang eskwela to bayong pang fashionista.  With the product developments, new markets both domestic and international are reached.

Why Bayong? Natural resources like karagumoy, pandan, buri, bacbac, abaca, tikog, sabutan and romblon abound in the countryside.  It also conveys the green advocacy by making a shift in the use of the traditional, non-biodegradable plastic materials to the use of eco-friendly raw materials. The program, indeed, contributed significantly to the local economy aside from its role in protecting and preserving the environment. The Bayong Development Program was conceptualized with the two-fold benefit of boosting the economy and diminishing ecological imbalance.

Market Week Philippines,  a trade fair and showground of home, food and fashion products from all the regions of the country will be held at  the MegaTrade Halls of SM Megamall, Mandaluyong City on Sept. 19-23, 2012.

J.R.Berango, DTI 5

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